This session: 8–12 Mar 2027
This Business Strategy Construction: Building Competitive Edge session in Vienna (Austria) runs from Monday 8 March to Friday 12 March 2027 (week 10, Q1 2027). It is the only date in Vienna (Austria) in 2027, at a fee of 5,200 £. Registration is open for this date. It is held in person.
| Dates | Monday 8 Mar – Friday 12 Mar 2027 |
|---|---|
| Week | 10 of 2027 |
| Duration | 5 days |
| Fee | 5,200 £ |
| Status | Open for registration |
| Format | In person |
Course Overview
Course Description
This comprehensive 1-week course equips participants with the knowledge and skills to construct and implement effective business strategies. Through a blend of theoretical frameworks and practical applications, attendees will learn to analyze business environments, formulate strategic plans, and drive execution to achieve sustainable competitive advantage.
Learning Objectives
- Understand core strategic management concepts and frameworks
- Develop skills in strategic analysis, formulation and implementation
- Learn to align organizational capabilities with market opportunities
- Gain tools to monitor and adapt strategies in dynamic environments
- Enhance strategic decision-making and leadership capabilities
Course Modules
Day 1: Foundations of Strategic Thinking
- Introduction to strategic management concepts
- External environment analysis (PESTEL, Porter's Five Forces)
- Internal capabilities assessment (VRIO framework)
- Stakeholder analysis and management
Day 2: Strategy Formulation
- Developing vision, mission and strategic objectives
- Generic competitive strategies
- Blue Ocean Strategy and value innovation
- Building and leveraging core competencies
Day 3: Strategic Analysis and Choice
- Portfolio analysis tools (BCG matrix, GE-McKinsey)
- Scenario planning and strategic options
- Evaluating and selecting strategies
- Risk assessment and mitigation in strategy
Day 4: Strategy Implementation
- Organizational structure and strategy alignment
- Resource allocation and budgeting
- Change management and overcoming resistance
- Performance measurement and balanced scorecard
Day 5: Strategic Leadership and Adaptation
- Strategic leadership skills and practices
- Building a strategy-focused organization
- Continuous strategy review and adaptation
- Emerging trends in strategic management
Practical Wins for Participants
- Develop a strategic plan for your organization
- Create a balanced scorecard to monitor strategy execution
- Design an action plan to enhance your organization's competitive position
- Formulate a personal leadership development plan to drive strategic initiatives
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