Course Overview
Course Description
This intensive 5-day course provides a comprehensive overview of intellectual property rights (IPR) in the media and entertainment industry. Participants will gain practical knowledge of copyright law, trademark protection, licensing agreements, and emerging legal challenges in digital media. Through case studies and interactive sessions, attendees will develop the skills to navigate complex IPR issues in today's rapidly evolving media landscape.
Learning Objectives
- Understand fundamental concepts of copyright and trademark law in media and entertainment
- Analyze and draft key clauses in entertainment contracts and licensing agreements
- Navigate legal issues surrounding digital content creation, distribution, and monetization
- Identify and mitigate potential IPR risks in media projects and productions
- Stay updated on emerging legal trends and challenges in the entertainment industry
Course Modules
Day 1: Foundations of IPR in Media & Entertainment
- Introduction to intellectual property rights
- Copyright law basics for creative works
- Trademark protection in entertainment branding
- Fair use and public domain considerations
Day 2: Entertainment Contracts & Licensing
- Key elements of entertainment contracts
- Licensing agreements for music, film, and TV
- Rights acquisition and clearance processes
- Negotiation strategies for favorable terms
Day 3: Digital Media & Emerging Technologies
- Legal issues in social media and user-generated content
- Streaming platforms and digital distribution rights
- Virtual and augmented reality: IP considerations
- Blockchain and NFTs in entertainment
Day 4: International IP Protection & Enforcement
- Global copyright and trademark regulations
- Cross-border licensing and distribution
- Combating piracy and infringement
- Alternative dispute resolution in entertainment
Day 5: Future Trends & Practical Application
- Artificial intelligence and IP rights
- Data privacy and protection in media
- Adapting to new content formats and platforms
- Case studies and real-world problem-solving
Practical Wins for Participants
- Ability to spot and address potential IP issues in media projects
- Improved contract negotiation and drafting skills
- Strategies for protecting and monetizing creative assets
- Network of industry professionals and legal experts
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